Do I really need an Accounts Manager?

If you own a business, sometimes, you may question if you really need certain services. "Is there a genuine need for the additional expenses?" "Is it good for my business?" Because there are so many questions, we've chosen to put together this guide to assist you make an informed choice.

Welcome back to our weekly blog assistance for business owners!

First, before we get started, let us define what an accounts manager is and what they do.

Think of it like this. An accounts manager is an advocate for your clients. An account manager is simply someone who is in charge of sales and customer relationships within an organization. The account manager's job is to help the businesses figure out how to best satisfy the demands of the client and generate income in the process.

What are the roles of an accounts manager?

The main role of an accounts manager is Sales / networking. We all know how vital sales are to a company's bottom line. If you don't have clients, your business won't survive. The ability to build relationships and close deals is a critical attribute of an account manager. An accounts manager is in charge of locating and securing new customers. It is also the job of the company's accounts manager to maintain positive working relationships with the company's current clients. If you're struggling to maintain a strong connection with your customers, this can be a viable alternative for your company.

In all honesty, Some business owners are great with connecting with clients, they find the right clients for their business but they just find it incredibly difficult to maintain an ongoing relationship with those clients. This may be due to the fact that, despite their best efforts, they get so overwhelmed by their other obligations that they lose sight of the demands of their customers.

So, when looking for an accounts manager for your company, Make sure that they have great networking skills because this is very essential to your business.

What are the day to day roles of an Accounts Manager?

On a daily basis, an accounts manager collaborates with customers to assist them understand which services are most appropriate for their projects or requirements.

Some of the additional tasks that an accounts manager could do on a daily basis include:


CRM management


Hiring an account manager is strongly recommended. Operating a company on a daily basis is demanding and can rob business owners of their energy. As a result, it is always smart to recruit the appropriate staff for your organization. If you still believe that hiring an Accounts Manager is an unnecessary investment that you do not want to incur, you might consider hiring a virtual Accounts Manager instead. You can find out more about Virtual assistants in our previous blogs.